ALIA

Artificial Intelligence (AI) & Deepfakes

Artificial intelligence (AI) offers many opportunities but also presents significant risks. In the field of media, these technologies can pose a threat both to society as a whole and to individuals.

With the entry into force of the AI Act, ALIA will be entrusted with new responsibilities.
Consult our FAQ to learn how AI will be regulated in the media sector and access a dedicated section on deepfa kes.

Our pages will now be regularly enriched and updated.

Access our "Deepfakes" page

News

13 November 2025

Students' visit

ALIA welcomed students from the Master’s program in European Governance at the University of Luxembourg for an exchange session on the Luxembourg media landscape, its European dimension, and the Authority’s future missions. The discussions focused in particular on the following topics: A uniqu ...

11 November 2025

ALIA at the Trimediale in Lucerne

ALIA took part in the Trimediale 2025, organized in Lucerne by the Federal Office of Communications (BAKOM/OFCOM). This annual event brought together delegations from Austria, Germany, Liechtenstein, Luxembourg, and Switzerland to exchange views on key issues related to media regulation and the deve ...

29 October 2025

“Deepfakes” and AI Labelling in the Media

On the occasion of UNESCO’s Global Media and Information Literacy Week, dedicated this year to artificial intelligence in the media, ALIA is launching its first awareness campaign on social media about the use of AI-generated content. This initiative is part of our mission of media education and a ...

20 October 2025

ALIA at the Medienrat Anniversary Colloquium

On October 16, 2025, ALIA took part in the colloquium organized by the Medienrat of the German-speaking Community of Belgium in Eupen. This event marked a double anniversary: 25 years since the creation of the Medienrat as an advisory body and 20 years since its transformation into a regulatory auth ...

5 August 2025

Signing of the agreement between ALIA and the National Archives of Luxembourg

On August 5, 2025, Josée Kirps, Director of the National Archives of Luxembourg, and Cindy Bauwens, Director of ALIA, signed an agreement on the sorting table for ALIA documents and archives. This step is part of the law of August 17, 2018, on archiving, which requires all ministries and state admi ...

9 July 2025

Publication of the 2024 annual report

The Luxembourg Independent Authority for Audiovisual Media (ALIA) publishes its 2024 annual report. This document gives an insight into all the tasks carried out by the Authority over the past year, within a constantly evolving media landscape. In particular, the report presents the activities carri ...

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